Uncategorized

Are Audio Articles the next norm in content marketing?

How often do you find an article without the ubiquitous sharing options embedded in it? It would be rather odd if I’m unable to share an article I like. There’s a similar trend that’s been picking up recently – embedding an audio version of the article, in the article along with its written text. The […]

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Uncategorized
With Audio

Can modern Text to Speech voices replace professional voice over actors?

One area of technology that is seeing rapid development is the Text to Speech technology. The four tech giants – Amazon, Google, Microsoft, and IBM along with a lot of other opensource projects are silently competing with each other to create better and more realistic voices. But are the voices realistic enough to replace professional […]

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Uncategorized

Can artificial voices be the next tool in a content-marketers toolbelt?

Artificial voices, also known as Synthetic or Text to Speech voices are computer-generated voices that have been around for a long time but have only recently become suitable for end consumers due to significant improvements in their quality. The application of Machine Learning has created voices that are so realistic, they are almost impossible to […]

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Uncategorized

Could this be the most realistic Synthetic voice?

One of the technologies that have improved significantly in the last 2-3 years is Speech Synthesis technology, which is the process of generating spoken language by machine on the basis of written input. Thanks to Machine Learning and the openwork by DeepMind – a Google company, Synthetic voices are now capable of mimicking almost all […]

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How to's
With Audio

How to Create a Podcast (of your articles on Medium.com)

Podcasts today, are a temple where listeners go to learn and grow. Over the years, Podcasts have evolved tremendously and today serve as a hub of seriously engaging content, specially in the Business, Motivation/Life-Coaching and News spaces. But, before we dive into ‘How to create a Podcast’, let’s first retrospect and analyze the ‘Why’… Did […]

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How to Instantly Turn Your Medium Stories into Audio Podcasts
How to's
With Audio

How to Instantly Turn Your Medium Stories into Audio Podcasts

Did you know that over 2 million articles are written everyday? Yet, only a small fraction of them gain traction and attract readers. What’s even more interesting is the fact that out of the tiny fraction of readers, half of them will read the article for only 15 seconds or even less. On the other hand, […]

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Case study

Increasing user engagement with Text to Speech – Case Study by Play.ht

We analyzed over 5000 articles with Text to Speech audio versions and studied their impact on user engagement. If you look at the user behavior for consuming content over the past few years, audio consumption has grown exponentially. And for good reasons. Audio is easy to consume, effortless to grasp and information consumed is retained […]

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How to Instantly Turn Your WordPress Blog posts into Audio Podcasts
How to's
With Audio

How to Instantly Turn Your WordPress Blog posts into Audio Podcasts

One of the most important things you can do to your content is to make sure it is as accessible as possible. What I mean by that is when users land on one of your blog posts, they are all going to be in different situations, some might be commuting, some walking, some at work, designing, […]

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